PR & Brand Consultant
- Verfügbarkeit einsehen
- 0 Referenzen
- 70‐90€/Stunde
- Hamburg
- Nähe des Wohnortes
- de | en | es
- 23.05.2024
Kurzvorstellung
Qualifikationen
Projekt‐ & Berufserfahrung
3/2024 – offen
Tätigkeitsbeschreibung
- Development of cross-media communication concepts for clients
- Media pitching for securing feature coverage across applicable business and consumer verticals
- Leveraging business storytelling to effectively communicate strategies to diverse audiences
Kommunikationsberatung, Pressearbeit, Public Relations
12/2023 – offen
TätigkeitsbeschreibungPR und Markenberatung; Erhöhung der Markenbekanntheit im deutschen Markt
Eingesetzte QualifikationenKommunikationsberatung, Markenmanagement, Pressearbeit, Public Relations, Strategisches Marketing
2/2023 – 6/2023
Tätigkeitsbeschreibung
- External and internal corporate communications
- Managing and implementing cross-media collaborations and campaigns with a focus on corporate/sustainability
-Crisis Management
Kommunikationsstrategie, Krisenkommunikation, Nachhaltige Logistik / Grüne Logistik, Pressearbeit
9/2020 – 1/2023
Tätigkeitsbeschreibung
- Conception and implementation of cross-media communication campaigns
- Preparation and presentation of pitch presentations to acquire new customers
- Text production for press releases, articles, advertorials, PR concepts, Q&As, social media content, etc
Projektmanagement, Pressearbeit, Public Relations, Social Media Marketing
6/2017 – 6/2020
Tätigkeitsbeschreibung
- Management and integration of digital strategy projects
- Supervision of text production and moderation of conferences
- Analysis and KPI monitoring with Google Analytics for performance optimization
- Writing and editing journalistic content (articles, interviews, newsletters, competitions, advertorials, etc.)
Content Management, Journalismus, Social Media Redaktion, Pressearbeit, Strategisches Marketing
11/2016 – 5/2017
Tätigkeitsbeschreibung
- Contact person for press inquiries, development of media partnerships with consumer and trade media
- Conceptual and content planning of PR campaigns for well-known clients in the lifestyle sector
Multimedia-Beratung / -Anwendung, Pressearbeit, Public Relations, Texter
9/2015 – 8/2016
Tätigkeitsbeschreibung
- Development of the Hamburg office and the D/A/CH region in close cooperation with Managing Director
- Preparation and management of external workshops and editorial trainings for clients in the DACH region
- Strategic conception and implementation of communication and marketing campaigns with publishers
- Account management including monitoring, performance analysis and KPI tracking as well as A/B testing
Content Management, Business Development, Account management
Ausbildung
Akademie für Mode und Design
European College of Business and Management
London
Über mich
Specializing in brand narratives, storytelling and complex content ecosystems, my experience across diverse industries and products, from food to fashion to industrial software, has refined my skills in understanding where and how to effectively reach target groups.
My key areas of interest being digital transformation, sustainability and technology, I constantly have my eyes on innovation, emerging trends and the exploration of new spaces – whether that be a market segment, room for thought or the Metaverse.
Weitere Kenntnisse
• PR & Public Relations
• Strategy development and conception of cross-media communication measures
• Creative storytelling and content creation
• Social media marketing and community management
• Influencer relations
• Corporate and crisis communication
• 360° consulting
Persönliche Daten
- Deutsch (Muttersprache)
- Englisch (Fließend)
- Spanisch (Grundkenntnisse)
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